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Logo Lifespan - Evolution vs Revolution
Brands are alive and need to be treated as such. From subtle shifts to signaling massive change, logo evolution versus revolution applies to every brand.
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Phort Brand Identity
Our focus was to build a brand that would help Phort stand out against competitors, convey potential to investors, and engage people with their brand’s purpose.
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Great Logos Have a Simple Formula
There’s some rare exceptions to the rules, but for the most part, all great logos meet six main criteria.