Careers2Classrooms Collateral Kit
PROJECT SPOTLIGHT
Meet Careers2Classrooms
Careers2Classrooms (C2C) is a collaborative initiative between the Educational Service Center of Central Ohio and the Columbus Chamber of Commerce. Their signature bootcamp program offers immersive experiences that equip educators with the skills and insights needed to prepare students for the future workforce. By bridging the gap between education and industry, C2C equips teachers to inspire career readiness and foster economic growth in the Central Ohio region.
C2C needed a collateral kit to communicate their story to both businesses and educators in the Central Ohio area.
CSC’s Goals
Craft a brand story that resonates with bootcamp prospects
Develop a collateral kit to empower C2C to promote themselves to two distinct audiences: businesses and educators
Conspire’s Approach
We set the stage by crafting a solid brand story that clarifies C2C’s purpose and mission, aka a brand anthem. This narrative drives the presentation template and case studies that are helping C2C promote themselves to businesses and educators all across Central Ohio.
Best-in-class marketing collateral and a powerful brand story are helping C2C connect education and industry, benefiting students and employers alike.
